The Easiest SEO Update of the Year

Each time I hold a SEO training course I explain the importance of keeping your website updated. Google uses it as a ranking signal and customers will prefer a website that is obviously kept up to date. The example I usually use is imagine walking past a shop in summer and it still has its.. read more →

Click and Collect – Managing an Ecommerce Store

The current lock-down is proving a huge challenge to all aspects of normal life. If you’re a shop trying to sell essential goods what can you do to fulfill orders while keeping your customers and staff safe? Flint and Oak based near Westerham in Kent wanted to continue to offer a range of essential food boxes from.. read more →

A Google Update Means Longer Search Snippets

It’s been rumoured for a while that Google has increased the amount of text shown in search results, but as with all Google updates it’s best to make sure before you do lots of work changing your site. Back in 2017 it looked like Google was increasing the amount of Meta Description text shown in.. read more →

Boost Your Page Loading Speed into Orbit

We’re firm believers here that WordPress is one of (if not) the best platforms for small and medium sized businesses. It’s hugely powerful, easy to setup and customise. One of the features that makes it so good from a Search Engine Optimisation (SEO) perspective is the number of plugins that are available to provide additional.. read more →

Facebook Changes Mean Less Website Traffic

A big change is coming to the way Facebook displays content from pages and businesses. Facebook have announced that it will: prioritize posts from friends and family over public content … including videos and other posts from publishers or businesses. Essentially what this means is your posts from your company Facebook page are less likely.. read more →

Why SEO Sauce is Secure and You Should be too

SEO Sauce has recently moved to a new host. Along with an increase in page loading speeds (the importance of which we’ve written about before) an additional reason was to ensure the SEO Sauce website is secured by a SSL. A SSL (Secure Sockets Layer) is a standard security technology for establishing an encrypted link.. read more →

New Google Website Performance Online Tester

Google has recently launched a new website that allows you to check on the overall performance of your website: It gives a simple overview of the following three areas: Mobile friendliness Mobile speed Desktop speed Once you scroll down (desktop only) you get a more detailed breakdown of the results. Mobile users will have.. read more →

5 Free Essential Tests For Every Website

When it comes to the health of your website there are some very easy to use and free tests that will help you identify if your website has any major problems affecting Search Engine Optimisation. Mobile Usability I’ve previously written about the importance of mobile usability. With more searches now being carried out on mobile devices.. read more →

Using AMP to Speed Up your WordPress Posts

Back in May 2015 I wrote about the importance of page loading speed to ensure your website is shown highly in Google search results. Since then a new open source project has been launched aimed at speeding up the internet. It’s called Accelerated Mobile Pages (AMP) Project. In its most basic form it allows pages.. read more →

The Importance of Optimisation and Updating

Website owners are becoming increasingly aware of the importance of Search Engine Optimisation to their business. However I was recently asked to sumarise why website optimisation and updating is so important and thought I would share my answer here: Not Optimising SEO is primarily about helping Google (and other search engines) understand your website in a.. read more →