27 Sep 2017

Do you need Content Gap Analysis?

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How is your website performing from a Search Engine Optimisation (SEO) perspective? Technical ranking factors such as Meta Data and loading speed can only get you so far. At some point every business needs to know how the content on their website is doing. Are you reaching the maximum number of people, what is your coverage and is it full of gaps?

Content Gap Analysis aims to:

  1. Calculate the search audience that exists for your website.
  2. Calculate the percentage of that audience the website is currently reaching.

You can then take action and plan accordingly to fill any gaps highlighted in the report.

If you’re worried about the coverage and reach of your website then get in touch and we can carry out a Content Gap Analysis report for you and help you plan to grow and expand your business.